WORK

Making the complex
feel obvious.

Making the complex
feel obvious.

Making the complex
feel obvious.

5+ years designing across healthcare, fintech, agtech, insurance, and ecommerce. I specialize in flows that are hard — the ones with a dozen edge cases, competing stakeholders, and users who are experts in their domain.

AG TECH

Web App · Granular Insights · Shipped 2025

Using maps to access high level field details

Using maps to access high level field details

Using maps to access high level field details

Bringing map-based navigation into Granular Insights to enhance Pioneer seed reps ability to find and address their fields.

Bringing map-based navigation into Granular Insights to enhance Pioneer seed reps ability to find and address their fields.

CONCEPT DESIGN

STAKEHOLDER ALIGMENT

USABILITY TESTING

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HEALTH INSURANCE

Mobile App · Healthfirst · Shipped 2023

Easing Access to Healthcare Benefits

Easing Access to Healthcare Benefits

Navigating complex insurance architecture to increase member benefit awareness and adoption through mobile UX.

Navigating complex insurance architecture to increase member benefit awareness and adoption through mobile UX.

UX RESEARCH

MOBILE DESIGN

SYSTEMS MAPPING

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FIN TECH

Mobile App · Discover · Shipped 2022

Progress Visibility in Loan Assistance Programs

Progress Visibility in Loan Assistance Programs

Research driven feature balancing compliance constraints with motivational UX on mobile.

Research driven feature balancing compliance constraints with motivational UX on mobile.

MOBILE DESIGN

COMPLIANCE UX

USABILITY TESTING

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HEALTH TECH

Mobile App · Raven Health · Shipped 2022

Modern Data Collection for ABA Therapy

Modern Data Collection for ABA Therapy

Replacing paper-heavy clinical workflows with one intuitive tablet experience for behavioral health.

Replacing paper-heavy clinical workflows with one intuitive tablet experience for behavioral health.

Replacing paper-heavy clinical workflows with one intuitive tablet experience for behavioral health.

CLINICAL WORKFFLOW

TABLET DESIGN

USER RESEARCH

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Emily Hoehenrieder

2026 — Sacramento, CA